(아랍에미리트)조미김_해외시장맞춤보고서 - 2016년도 08월 자료

Ⅰ. 시장 통계 ······································································································································· 4
1. 통계분석 기준 설정 ··································································································································· 6
2. 글로벌 수입통계 ·········································································································································· 7
3. 아랍에미리트 수입통계 ··························································································································· 8
4. 아랍에미리트 건조 해산물 시장 규모 ························································································· 9
Ⅱ. 시장 트렌드 ······························································································································· 10
1. 시장 메가 트렌드 ····································································································································· 12
2. 소비 트렌드 ·················································································································································· 13
3. 제품 트렌드 ·················································································································································· 14
4. 정책 트렌드 ·················································································································································· 15
Ⅲ. 경쟁사 분석 ································································································································· 16
1. 경쟁사 선정 ···················································································································································· 19
2. 경쟁사별 현황 파악 ·································································································································· 20
Ⅳ. 경쟁제품 현지조사 ················································································································· 25
1. 분석 제품 및 기준 ···································································································································· 27
2. 가격 정보 ························································································································································· 29
3. 포장용기 정보 ··············································································································································· 30
4. 기타 ······································································································································································ 31
5. 현지조사 데이터 ·········································································································································· 33
Ⅴ. 유통구조 현황 ·························································································································· 36
1. 현지 유통구조 map ································································································································ 37
2. 추천 진출 경로 ·········································································································································· 38
3. 유통업체 담당자 인터뷰 ····················································································································· 39
Ⅵ. 유통 업체 현황 ························································································································· 40
1. 주요 유통 채널 개관 ······························································································································· 42
2. 주요 유통 채널 핫이슈 ·························································································································· 43
3. 유통 업체별 개요 ···································································································································· 44
- Carrefour ·························································································································································· 44
- Lulu Hypermarket ····································································································································· 45
- Spinneys ··························································································································································· 46