(2016) 베트남 에너지드링크 해외시장보고서

 

 

Ⅰ. 시장 통계 ······································································································································· 4
1. 통계분석 기준 설정 ····································································································································· 6
2. 글로벌 수입통계 ············································································································································ 7
3. 베트남 수입통계 ············································································································································ 8
4. 베트남 소프트 음료 시장규모 ············································································································· 9
Ⅱ. 시장 트렌드 ································································································································· 10
1. 시장 메가 트렌드 ······································································································································· 12
2. 소비 트렌드 ···················································································································································· 13
3. 제품 트렌드 ···················································································································································· 14
4. 정책 트렌드 ···················································································································································· 15
Ⅲ. 경쟁사 분석 ································································································································· 16
1. 경쟁사 정보 ···················································································································································· 18
2. 경쟁사별 현황 파악 ·································································································································· 19
Ⅳ. 경쟁제품 현지조사 ················································································································· 24
1. 분석 제품 및 기준 ···································································································································· 26
2. 가격 정보 ························································································································································· 28
3. 포장용기 정보 ··············································································································································· 29
4. 원료 정보 ························································································································································· 30
5. 현지 조사 데이터 ······································································································································· 31
Ⅴ. 유통구조 현황 ···························································································································· 34
1. 현지 유통구조 map ·································································································································· 35
2. 추천 진출 경로 ············································································································································ 36
3. 유통업체 담당자 인터뷰 ······················································································································· 37

Ⅵ. 유통업체 현황 ···························································································································· 39
1. 주요 유통채널 개관 ·································································································································· 41
2. 주요 유통채널 핫이슈 ····························································································································· 42
3. 유통업체별 개요 ······································································································································· 43
- SATRAMART ·················································································································································· 43
- VinMart ····························································································································································· 44
- AEON Citimart ············································································································································· 45
Ⅶ. 통관 및 검역 정보 ················································································································· 46
1. 통관 및 검역 절차 ···································································································································· 49
2. HS CODE 및 관세율 ································································································································ 52
3. FTA 정보 ··························································································································································· 53
4. 제출서류 ·························································································································································· 54
Ⅷ. 인증 정보 ······································································································································· 60
1. 권장인증 ···························································································································································· 62
2. 베트남 내 인증 취득제품 ····················································································································· 63
Ⅸ. 라벨링 정보 ······························································································································· 64
1. 라벨 표기사항 ············································································································································· 66
2. 라벨링 예시 ·················································································································································· 67
Ⅹ. 식품첨가물 정보 ······················································································································ 68
1. 식품첨가물 규정 ·········································································································································· 70