(2016) 필리핀 표고버섯 해외시장보고서

 

 

Ⅰ. 시장 통계 ······································································································································· 4
1. 통계분석 기준 설정 ··································································································································· 6
2. 글로벌 수입통계 ·········································································································································· 7
3. 필리핀 수입통계 ·········································································································································· 8
4. 필리핀 버섯 시장규모 및 성장률 ··································································································· 9
Ⅱ. 시장 트렌드 ······························································································································· 10
1. 시장 메가 트렌드 ····································································································································· 12
2. 소비 트렌드 ·················································································································································· 13
3. 제품 트렌드 ·················································································································································· 14
4. 정책 트렌드 ·················································································································································· 15
Ⅲ. 경쟁사 분석 ······························································································································· 16
1. 경쟁사 선정 ·················································································································································· 17
2. 경쟁사별 현황 파악 ································································································································ 18
Ⅳ. 경쟁제품 현지조사 ··············································································································· 19
1. 분석 제품 및 기준 ·································································································································· 21
2. 가격 정보 ······················································································································································· 22
3. 포장형태 및 원산지 정보 ··················································································································· 23
4. 현지조사 데이터 ········································································································································ 24
Ⅴ. 유통구조 현황 ···························································································································· 25
1. 현지 유통구조 map ·································································································································· 26
2. 추천 진출 경로 ············································································································································ 27
3. 유통업체 담당자 인터뷰 ······················································································································· 28

Ⅵ. 유통 업체 현황 ························································································································· 29
1. 주요 유통 채널 개관 ······························································································································· 31
2. 주요 유통 채널 핫이슈 ·························································································································· 32
3. 유통 업체별 개요
- SM Supermarket ····································································································································· 33
- Rustan’s Supermarket ························································································································· 34
- Metro Supermarket ································································································································· 35
Ⅶ. 통관 및 검역 정보 ················································································································· 36
1. 통관 및 검역 절차 ···································································································································· 39
2. HS CODE 및 관세율 ································································································································ 42
3. 통관 및 검역 주의사항 ·························································································································· 43
4. 제출서류 ···························································································································································· 44
Ⅷ. 인증 정보 ······································································································································· 51
1. 필수인증 ···························································································································································· 53
2. 선택인증 ···························································································································································· 54
3. 제출서류 ···························································································································································· 55
Ⅸ. 라벨링 정보 ·································································································································· 56
1. 라벨 표기사항 ··············································································································································· 58
2. 라벨링 예시 ···················································································································································· 59
Ⅹ. 식품첨가물 정보 ······················································································································· 60
1. 식품첨가물 규정 ········································································································································· 61