(2016) 베트남 쌀국수 해외시장보고서 - 2016년도 10월 자료

Ⅰ. 시장 통계 ········································································································································ 3
1. 통계분석 기준 설정 ····································································································································· 5
2. 글로벌 수입통계 ············································································································································ 6
3. 베트남 수입통계 ············································································································································ 7
4. 베트남 시장규모 ············································································································································ 8
5. 쌀국수 면 종류와 조리법 ························································································································ 9

Ⅱ. 경쟁제품 현지조사 ················································································································· 10
1. 분석 제품 및 기준 ···································································································································· 12
2. 가격 정보 ························································································································································· 14
3. 포장용기&유통기한 정보 ······················································································································ 15
4. 원료 정보 ························································································································································· 16
5. 현지조사 데이터 ·········································································································································· 17

Ⅲ. 유통구조 현황 ···························································································································· 20
1. 현지 유통구조 map ·································································································································· 21
2. 추천 진출 경로 ············································································································································ 22
3. 유통업체 담당자 인터뷰 ······················································································································· 23

Ⅳ. 유통업체 현황 ···························································································································· 25
1. 주요 유통채널 개관 ·································································································································· 27
2. 주요 유통채널 핫이슈 ····························································································································· 28
3. 유통업체별 개요 ······································································································································· 29
- Satra ···································································································································································· 29
- AEON Citimart ············································································································································· 30
- Co.opmart ······················································································································································· 31
4. 현지 쌀국수 프랜차이즈 현황 ··········································································································· 32