(2017) 영국 생강차 해외시장맞춤보고서

Ⅰ. 시장 통계 ··················································································································· 4
1. 통계분석 기준 설정 ····································································································· 6
2. 무역통계 종합분석 ······································································································· 7
3. 품목통계 종합분석 ······································································································· 9
Ⅱ. 시장 트렌드 ············································································································ 11
1. Market Trend 01. 차 시장규모 및 수요 감소 ··············································· 13
2. Market Trend 02. Millennials의 기호 변화 ·················································· 14
3. Market Trend 03. 치즈 티에 대한 관심 증가 ··············································· 15
4. Market Trend 04. 생강의 효능 ······································································ 16
Ⅲ. 경쟁제품 현지조사 ····················································································· 17
1. 경쟁제품 선정 ··································································································· 19
2. 정량 분석 ·········································································································· 20
3. 정성 분석 ·········································································································· 21
4. 현지 방문 조사자료 ·························································································· 23
Ⅳ. 경쟁사 분석 ·································································································· 30
1. 경쟁사 선정 ······································································································· 32
2. 경쟁사별 현황 파악 ·························································································· 33
Ⅴ. 유통구조 현황 ······························································································ 36
1. 현지 진출 주요 경로 ························································································ 38
2. 전문가 인터뷰 ··································································································· 41
Ⅵ. 유통업체 현황 ································································································ 42
1. 주요 유통채널별 현황 및 프로모션 정보 ·························································· 44

Ⅶ. 통관 및 검역 정보 ······················································································· 49
1. 통관 및 검역 절차 ···························································································· 52
2. 관세율 정보 ······································································································· 56
3. FTA 정보 ··········································································································· 57
4. 통관 및 검역 유의사항 ····················································································· 58
Ⅷ. 인증 정보 ······································································································· 59
1. 인증 취득정보 ··································································································· 61
2. 인증 취득제품 ··································································································· 63
3. 제출서류 ············································································································ 65
4. 전문가 인터뷰 ··································································································· 67
Ⅸ. 라벨링 정보 ·································································································· 68
1. 라벨 표기사항 ··································································································· 70
2. 라벨링 예시 ······································································································· 71
Ⅹ. 위생요건 정보 ······························································································ 72
1. 식품첨가물 규정 ································································································ 74
※ 참고문헌 ········································································································· 75