(2017) 베트남 스위트칠리소스 해외시장맞춤보고서

Ⅰ. 경쟁제품 현지조사······················································································· 3 

1. 경쟁제품 선정····································································································· 5 

2. 정량 분석············································································································ 6 

3. 정성 분석············································································································ 7 

4. 현지 방문 조사자료···························································································· 8

Ⅱ. 경쟁사 분석·································································································· 16 

1. 경쟁사 선정······································································································· 19 

2. 경쟁사별 현황 파악·························································································· 20

Ⅲ. 유통구조 현황······························································································ 25 

1. 추천 진출 경로································································································ 27 

2. 전문가 인터뷰··································································································· 30

Ⅳ. 유통업체 현황································································································31 

1. 주요 유통채널별 현황 및 프로모션 정보··························································33

※ 참고 문헌········································································································· 36