(중국)알로에청_해외시장맞춤보고서 - 2016년도 08월 자료

Ⅰ. 시장 통계 ········································································································································· 4
1. 통계분석 기준 설정 ····································································································································· 6
2. 글로벌 수입통계 ············································································································································ 7
3. 중국 수입통계 ·················································································································································· 8
4. 중국 시장규모 및 성장률 ························································································································ 9

Ⅱ. 시장 트렌드 ································································································································· 10
1. 시장 메가 트렌드 ······································································································································· 12
2. 소비 트렌드 ···················································································································································· 13
3. 제품 트렌드 ···················································································································································· 14
4. 정책 트렌드 ···················································································································································· 15

Ⅲ. 경쟁사 분석 ································································································································· 16
1. 경쟁사 선정 ···················································································································································· 19
2. 경쟁사별 현황 파악 ·································································································································· 20

Ⅳ. 경쟁제품 현지조사 ················································································································· 24
1. 분석 제품 및 기준 ···································································································································· 26
2. 가격 정보 ························································································································································· 28
3. 포장용기 정보 ··············································································································································· 29
4. 기타 ······································································································································································ 30
5. 현지조사 데이터 ·········································································································································· 32

Ⅴ. 유통구조 현황 ···························································································································· 35
1. 현지 유통구조 map ·································································································································· 36
2. 추천 진출 경로 ············································································································································ 37
3. 유통업체 담당자 인터뷰 ······················································································································· 38

Ⅵ. 유통업체 현황 ···························································································································· 39
1. 주요 유통채널 개관 ·································································································································· 41
2. 주요 유통채널 핫이슈 ····························································································································· 42
3. 유통업체별 개요 ······································································································································· 43

Ⅶ. 통관 및 검역 정보 ················································································································· 46
1. 통관 및 검역 절차 ···································································································································· 49
2. HS CODE 및 관세율 ······························································································································· 52
3. 통관거부사례 ················································································································································· 53
4. 통관 및 검역 주의사항 ·························································································································· 54
5. 제출서류 ···························································································································································· 55

Ⅷ. 인증 정보 ······································································································································· 59
1. 필수인증 ···························································································································································· 61
2. 권장인증 ···························································································································································· 63

Ⅸ. 라벨링 정보 ································································································································· 64
1. 라벨 표기사항 ··············································································································································· 66
2. 라벨링 예시 ···················································································································································· 67

Ⅹ. 식품첨가물 정보 ······················································································································ 68
1. 식품첨가물 규정 ·········································································································································· 69