Ⅰ. 홍콩 마케팅 방안 ····················································· 1
1. 홍콩 시장 특징 ········································································ 1
2. 홍콩 시장 진출 TIP ································································· 2

Ⅱ. 홍콩 시장 정보 ························································· 3
1. 수입 동향 ·················································································· 3
2. 홍콩 음료시장 동향 ································································ 4
3. 홍콩 시장 특성 및 소비 동향 ·············································· 4

Ⅲ. 홍콩 가격 정보 ························································· 7
1. PARKnSHOP 가격 정보 ·························································· 7
2. 신세계마트(한인마트) ···························································· 11

Ⅳ. 홍콩 유통 정보 ······················································· 12
1. 한국 식품 유통 구조 ···························································· 12
2. 홍콩 유통 절차 ······································································ 13
3. 홍콩 유통 구조 ······································································ 14
4. 홍콩 유통 채널 ······································································ 16

Ⅴ. 홍콩 통관 정보 ························································ 21
1. 관세율 ······················································································· 21
2. 통관 절차 ················································································· 21
Ⅵ. 홍콩 검역 정보 ······················································· 26
1. 검역 절차 ················································································· 26
2. 검역 유의사항 ········································································· 27

Ⅶ. 홍콩 라벨링 정보 ··················································· 30
1. 라벨링 기본 표시사항 및 표기시 주의사항 ··················· 30
2. 특수성분 관련 표기사항 ······················································· 34
3. 신 영양소 라벨링 규정 관련 ················································· 36